From December 10 to 13, 2025, the 24th Guangdong Seed Expo was grandly held in Guangzhou. Guided by the concept of "National Strategy, International Perspective, Industry Vision, and Corporate Stance," the expo adopted the "1+1+N" model to create a comprehensive industrial chain exchange platform. It brought together top domestic and international seed enterprises, experts, and scholars, showcasing over 6,000 new and superior varieties, as well as cutting-edge advancements in smart agriculture and biological breeding. Researcher Shao Changyong, Chairman of Shandong Seed Co., Ltd., led a delegation to attend the event, engaging in in-depth exchanges to precisely connect with industry resources and expand collaborative opportunities.

In the field demonstration area, Researcher Shao Changyong and his team continuously moved forward, delving into the two core exhibition zones—the Excellent Varieties and Cultivation Techniques Exhibition and the Seed Industry Brand Exhibition—to conduct detailed research on the demonstration effects of local specialty crop cultivation techniques and the field performance of superior new varieties in South China. At key industry events such as the "Innovation in the Seed Industry: The Era of Quality" conference and the Smart Agriculture Summit, Researcher Shao Changyong gathered with leading enterprises, research institutions, and representatives from international seed companies in Guangdong. Together, they engaged in in-depth discussions and exchanges on industry focal points like regional variety adaptation and the integration of primary, secondary, and tertiary industries. They also shared practical achievements in pre-sowing seed treatment, modern physical seed technology, and the breeding of new varieties, laying a solid communication foundation for future industry collaboration.

During the exhibition, the Lu Zhong team also focused on inspecting the adaptability of new and excellent varieties such as leafy vegetables in the South China region, and further negotiated with customers on variety promotion, technology implementation, and other matters to clarify the direction of future collaborative efforts. Through precise docking and in-depth communication, the company has effectively expanded its market channels in South China and the Guangdong Hong Kong Macao Greater Bay Area, laying a solid foundation for "planting in the north and promoting in the south" and cross provincial industrial integration.

Liang Chao, Director of the Qingdao Office and Manager of the Eggplant and Fruit Promotion Department of Shandong Seed Co., Ltd., and Xing Yukun, Deputy Sales Manager of the Southwest Region and Deputy Manager of the Leafy Vegetable Promotion Department, accompanied the exhibition.